Chapter 8 – Social Computing
Social computing is the combination of social behaviour and IT systems and includes the interrelationship that companies and customers have when using the internet. Companies can get reviews and feedback directly from customers. Other customers can use reviews, recommendations and ratings to gain an understanding of products they wish to purchase.
Companies can use different types of social shopping as well:
- Group shopping, including major discounts for a short time
- Shopping communities and clubs, including offering memberships and exclusivity
- Social marketplaces and direct sales, with businesses using marketplaces as online 'middlemen'
- Peer-to-peer, encouraging collaboration
Web 2.0 is the collection of IT, applications, and websites that utilise IT and applications.
Different applications available on Web 2.0 include:
- AJAX
- Tagging
- Really Simple Syndication
- Blogs
- Microblogging
- Wiki
- Enterprise social networks
- Mashup
Reference from:
Management Information Systems 1st Edition
Gray, H., Issa, T., Pye, G., Troshani, I., Rainer, R. K., Prince, B., & Hugh J. W. (2015). Management information systems. John Wiley.
Nice post, I like the structured layout you have gone with, ultimately making the post easier to read, ensuring the reader is getting the information they need in simple and concise dot points.
ReplyDeleteNice one bro! Straight to the point and i really like how you laid out your post, easy to follow through!
ReplyDeleteThis is a good start to understanding Social Computing Andre! Your summary covers the core concept of social computing and its role in customer reviews and feedback. Overall, this is a well-written summary that highlights the key points of introduction to the chapter. Keep up the good work!
ReplyDeleteImpressive work on social computing, a crucial aspect of consumer reviews and feedback, is being diligently pursued.
ReplyDelete